Client:
K.A.N.A. Self Defense
Scope of Work:
Brand & Press Studio collaborated closely with Kwanye to create a brand identity, tailored specifically for K.A.N.A. Self Defense. The package included:
- Custom Main + Alternate Logo Designs: A logo suite that features a combined custom symbol and text logo as the main design that highlights the brand’s colors, a custom symbol logo variation, and a text logo variation.
- Logo Font Pairing: Georgia and Baskerville Old Face fonts used for the logo.
- Color Palette: The 4-color brand palette consists of 2 blue colors, according to the client’s specifications, black, and white.
- T-Shirt Mockup: A t-shirt design featuring the brand logo.
- 1-Page Brand Board Style Guide: Comprehensive guide outlining logo usage, typography guidelines, and color specifications for cohesive brand representation.