Brand Identity & Design Services
Get Noticed With Cohesive Brand Visuals
Build trust and loyalty with brand visuals that capture hearts!
No matter the experience, first impressions are everything!
Branding is the essence of your business, and every brand has to start somewhere. Your brand is bigger than your logo alone. A strong brand identity that reflects your message and goals makes you more likely to develop trust from everyone connected to your brand.
With our branding services, we aim to create a unique, cohesive visual system that includes brand strategy, identity development, and collateral design that accurately represents your brand. Through my signature branding process, we will work together to translate your vision into a strategically stunning identity that will work wonders for your business.
Read on, or download the info packet, to learn more about our services and how we can get started on your project!
Ready to build a brand that resonates? Let’s make it happen together!
Why you are here...
You’re overwhelmed with ideas about what your brand should look like.
You spend hours fiddling around with templates and designs that appear amateurish and doesn’t look the way you envisioned.
Your current visual identity is lacking impact when compared to the quality of your business, and you’re not sure how or where to start.
You’re starting your new business and dreaming of a one-of-a-kind brand to set you apart.
You understand that an effective, quality brand is necessary to take your business to the next level, but the high fees of professional designers aren’t in the budget and cheap logos found online look won't cut it!
How we can help!
Create a customized and well thought out brand that fits you and your target audience
An easy-to-follow process that takes the guesswork out of design and fits into your budget.
Quick turn-around with your brand launching in 1-4 weeks. ** Based on typical projects. Varies based on scope. **
Customizable packages that allow you to add on additional features and only pay for the items you need.
Refresh or upgrade your current branding with cohesive collateral and assets to expand your brand across multiple platforms.
Our Signature Branding Process
Our visual branding process is structured to not only create a beautiful visual identity system, but also to help you clarify your brand purpose and strengthen your brand’s core foundation, for a more heart-centered approach to branding. All of our branding packages will provide you with the perfect foundation to make your mark, while providing you with the right tools and resources to support you as your brand continues to grow.
Learn more about each step of our branding process by clicking through the tabs below.
Phase 1: Onboarding
Phase 2: Concepting
Phase 3: Design
Phase 4: Refinements
Phase 5: Handoff
Phase 6: Offboarding
Client Onboarding
We kick things off with a call, audit & consultation, and client homework to define your brand goals and gather essential insights.
Onboarding starts with a kick-off call where we dive into your business goals, vision, and pain points. We’ll conduct a brand audit and consultation to assess your current brand position and identify opportunities. You’ll receive our client portal guide, ClickUp client user guide, and the Brand-o-graphy Workbook to help us gather crucial information about your brand’s personality, target audience, and styling preferences. These tools set the stage for a successful branding journey, ensuring we’re aligned before we get started.
Kick-off Call
Audit & Consultation
Client Homework
Idea Concepting
In the concepting phase, we create mood boards, sketches, and initial designs, presenting one strong concept for your brand identity.
Concepting is where the magic begins! We’ll create a mood board based on your brand’s vision and style preferences, followed by sketching and developing concepts. From there, we’ll narrow it down to a single, powerful concept that reflects your brand’s core identity. This concept is presented to you with a mockup of how it will live across different platforms. You’ll have the opportunity to provide feedback for revisions and, once finalized, this becomes the blueprint for your brand’s design.
Mood Board
Concept Creation
One-Concept Presentation
Identity Design
We design logo variations, brand collateral, and a comprehensive style guide, refining the visual identity that aligns with your brand vision.
Once the concept is approved, we move into the design phase. This includes creating multiple logo variations to ensure versatility, designing your brand collateral (business cards, social media graphics, etc.), and crafting a detailed style guide. The style guide will outline fonts, color palettes, and other design elements to maintain consistency across all branding materials. You’ll be able to review everything and suggest revisions before we finalize your brand’s cohesive visual identity.
Logo Variations
Identity Kit Collateral
Brand Board & Style Guide
Add-ons & Refinements
After the core branding, we can refine your identity with additional services like custom illustrations, social media templates, or packaging designs.
If you want to go beyond the basics, the refinement phase allows us to enhance your brand with custom add-ons. Whether it’s illustrations, social media templates, or packaging designs, we’ll tailor these elements to complement your core branding and elevate your brand’s presence. This phase ensures that every aspect of your brand is polished and ready to make an impact.
Additional Collateral Design
Additional Services
Handoff & Launch
We deliver all final files, offer training, and guide you through the launch process so you can confidently manage and grow your brand.
In the handoff phase, you’ll receive all finalized deliverables, including logo files in various formats, your brand collateral, and the style guide. We’ll provide training to ensure you’re comfortable with managing your brand assets. Whether it’s updating your website or implementing your social media designs, we’ll equip you with the knowledge and tools to successfully launch and grow your brand. From here, you’re ready to showcase your new identity to the world!
Project Deliverables
Client Training
Brand Launch
Client Offboarding
We end with a wrap-up call, gather project feedback, and offer exclusive freebies and discounts for future services.
The offboarding phase wraps up your branding project with a final call to review your overall experience and ensure all deliverables meet your expectations. We’ll gather your feedback on the process to help us improve and tailor future projects. To show our appreciation, you’ll receive exclusive freebies (like templates or digital resources) and discounts on future services. Our goal is to keep supporting your brand even after the project concludes, ensuring you have everything you need to continue growing with confidence.
Wrap-Up Call
Project Feedback
Project Freebies & Client Discounts
Browse Current Offerings
“The Mini” Semi-Custom Brand Identity Kit
Need a logo? This brand identity package is a budget-friendly, quick turnaround option to step up from DIY while building your brand.
“The Essentials” Custom Brand Identity Kit
Get all the essential elements to build a strong, cohesive brand identity that’ll get you noticed by your audience!
“The Signature” Custom Brand Identity Suite
Our signature brand identity suite is a strategy-first, one-on-one branding experience that includes everything you need to get noticed.
“The Level Up” A La Carte Standard Brand Collateral
A brand is incomplete without collateral; take your brand to the next level with standard brand collateral designed to fit your needs!
“The Level Up” Standard BYO Brand Collateral Bundle
A brand is incomplete without collateral; take your brand to the next level with standard brand collateral designed to fit your needs!
“The Level Up” A La Carte Premium Brand Collateral
A brand is incomplete without collateral; take your brand to the next level with premium brand collateral designed to fit your needs!
“The Level Up” Premium BYO Brand Collateral Bundle
A brand is incomplete without collateral; take your brand to the next level with premium brand collateral designed to fit your needs!
Are you a previous client? Let us take your regular design work off your plate!
Click here to learn more!
Interested in working with us?
Take the next step, submit an application!
Click on the button below to complete the client application form. This is the first step toward us working together! We use your responses to build your client profile and get an idea of the services that would best suit your needs.
Need help or have questions? Contact us!